Wednesday, January 18, 2012

The first rule about...

I've been reading this book about collaborative/collective economies. More on this to come, but for now, it reminded me of two things:

First, this quote from Aldous Huxley's dystopian novel Brave New World, still relevant almost a hundred years after publication. In the book, children are indoctrinated into society through recordings played while they sleep, and one for wealthier children is: "I do love having new clothes. Ending is better than mending. The more stitches, the less riches...old clothes are beastly. We always throw away old clothes." As Mustapha Mond, the world dictator in BNW says, "We don't want people to be attracted by old things. We want them to like new ones."

The second thing is this clip from the movie Fight Club. Now, say what you will about the irony of Brad Pitt being paid $20 million to play the iconic anti-consumerist cult leader Tyler Durden, but this quote remains one of the best of all time, and is shown here in kinetic typography, although Brad Pitt's delivery is pretty great.

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